2024 Toyota Tundra vs 2023 Ford F-150

This year, Ford expands the F-150 lineup yet again. The big news is the debut of the F-150 Raptor R, equipped with a supercharged 5.2-litre V8 engine making 700 horsepower and 640 pound-feet of torque. The new 2023 F-150 Raptor R also has exclusive R-tuned Fox live-valve shocks, standard 37-inch all-terrain tires, and a few other goodies to justify its presumably six-figure price tag (Canadian pricing has not been announced as of publication time).

The other new version of the 2023 Ford F-150 is more accessible: the XLT Heritage Edition. It has two-tone paint, unique cloth seat inserts, and exclusive 75 Years interior details. That’s the subject of this review.

Toyota has been trying to crack the full-size pickup truck code for over 30 years. The company’s first try was the T100, followed by three generations of Tundras that got bigger and more capable with each redesign. The 2024 Tundra is a massive Texas-built truck, but it still can’t match the towing and payload capacities of the segment leader, and it bests only the Ram 1500 when it comes to towing a trailer. The Tundra also lacks the diversity of configurations you’ll find at the Chevy, Ford, and Ram stores.

Verdict: When you talk to longtime Tundra owners and recent converts, the common theme is reliability. We can’t tell you if the current third-generation Tundra is reliable after many years of service, but Toyotas are well-known for their dependability. So, if you like the 2024 Toyota Tundra and it can serve your needs, help it to pull up a chair to the big boy's truck table.