2023 GMC Sierra 1500 vs 2024 Ford F-150
Overview | ||
MSRP | $37,100 | $37,065 |
Average price | $60,593 | $71,782 |
Listings | ||
Ratings & Reviews | ||
User reviews | ||
Expert reviews | 7.8 out of 10Read full review | 8.0 out of 10Read full review |
Pros & cons | Pros
| Pros
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Summary | Take a step back and think about a full-size truck from the early 2000s. The nicest creature comforts included leather upholstery, an upgraded stereo, and, if you were lucky, heated seats. Today, nearly every luxury-car feature has found its way into high-end pickups. We’ve blown past heated leather seats; you can now get features like massaging seats in a full-size truck. The same brinksmanship that applies to pickup-truck capability now also applies to the luxury trims. This is very evident in the 2023 GMC Sierra 1500. The Denali trim is what kicked off the idea of a “lux truck,” and it has been joined by the Ford F-150 Limited and Ram 1500 Limited. Those competitors deliver a higher grade of refinement than the Denali was providing. But upping the ante is a constant state in the truck market, and GMC now offers a Denali Ultimate trim that includes nearly every single option and package. So is the Denali Ultimate the new standard of luxury among full-size trucks? | For 2024, this full-size truck under Canada’s best-selling nameplate gets a few tweaks both inside and out. The performance upgrades are most noticeable on the off-road-specific models, Tremor and Raptor R, but Ford’s hands-free driving assist Blue Cruise gets an update as well. Verdict: The 2024 Ford F-150 gets even better with a few thoughtful improvements like a multi-functional tailgate, standard 12-inch touchscreen, and more available interior technology. Blue Cruise is also updated, making the F-150 the truck to beat in the segment. |
Video | No video found | No video found |
Popular Features & Specs | ||
Engine | 2.7L 310 hp I4 | 5.0L 400 hp V8 |
Drive Train | 4X2 | 4X2 |
Seating Capacity | 3 | 3 |
Horsepower | 310 hp @ 5600 rpm | 400 hp @ 6000 rpm |
MPG City | 19 | 16 |
MPG Highway | 22 | 24 |
Engine | ||
Engine Name | 2.7L 310 hp I4 | 5.0L 400 hp V8 |
Torque | 430 lb-ft @ 1500 rpm | 410 lb-ft @ 4250 rpm |
Horsepower | 310 hp @ 5600 rpm | 400 hp @ 6000 rpm |
Drivetrain | 4X2 | 4X2 |
Fuel Economy | ||
MPG City | 19 | 16 |
MPG Highway | 22 | 24 |
Interior | ||
Seating Capacity | 3 | 3 |
Key Features | ||
Navigation System | Standard | |
Safety | ||
Front Crash Overall | 5 | |
Side Crash Overall | 5 | 5 |
Dimensions & Capacity | ||
Bed Length | 79.4 in | 78.9 in |
Cargo Space | 8.8 cu ft | |
Curb Weight | 4440 lbs | 4391 lbs |
Height | 75.7 in | 75.6 in |
Length | 211.0 in | 209.1 in |
Width | 81.1 in | 95.7 in |
Wheelbase | 126.5 in | 122.8 in |
Maximum Payload | 2230 lbs | 1810 lbs |
Number of doors | 2 | 2 |
Maximum Towing Capacity | 9100 lbs | 9000 lbs |
Standard Towing Capacity | 9100 lbs | 9000 lbs |
The 2023 GMC Sierra 1500 underwent a styling update in 2022, which maintained its already appealing design for a full-size truck. The changes included a wider grille and updated headlights, which, while enhancing the truck's sharp appearance, felt more like a lateral move rather than a significant transformation. The interior, however, marked a notable shift from its predecessor, aligning more with the trend of making truck cabins resemble those of daily driver cars and SUVs. This evolution introduced a large screen, replacing the simpler layout of the previous model. While the new infotainment system moved controls further down the dash, it retained traditional climate controls, a volume dial, and a home button, which some users might find unnecessarily complex for a work-focused truck.
In contrast, the 2024 Ford F-150 offered a wide array of configurations and trim levels, including options for different cab styles, bed lengths, and drive types. The base XL model was quite basic, while the King Ranch trim provided a luxurious experience with features like heated and ventilated leather seats and wood trim. Despite some mid-trim models having cheaper-looking surfaces, the F-150 retained chunky buttons and knobs, making it user-friendly even with gloves on. The exterior saw subtle tweaks, particularly in higher trims like the Lariat and Platinum, with new wheel options and distinctive accents on models like the Tremor. The interior introduced new earth tones, enhancing the aesthetic appeal of certain trims.
The 2023 GMC Sierra 1500 offered four powertrain options, starting with a 2.7-litre turbocharged four-cylinder engine producing 310 horsepower and 430 pound-feet of torque. The optional 3.0-litre Duramax turbocharged inline-six diesel engine delivered 305 hp and 495 lb-ft of torque, with a boost in both horsepower and torque for 2023. Two gas V8 engines were also available: a 5.3-litre V8 with 355 hp and 383 lb-ft, and a 6.2-litre V8 generating 420 hp and 460 lb-ft. The gas four-cylinder engine was paired with an eight-speed automatic transmission, while all other engines used a 10-speed automatic. The Sierra's towing capacity reached up to 5,987 kilograms (13,200 pounds) with the diesel engine and RWD, and it had a maximum payload capacity of 1,093 kilograms (2,410 pounds) with the turbo-four and 5.3-litre V8 engines. The diesel engine provided a lively performance, aided by the 10-speed automatic transmission, while the Sierra's steering and braking were well-balanced, offering a smooth and composed ride.
The 2024 Ford F-150 featured a standard turbocharged 2.7-litre EcoBoost V6 engine, but the PowerBoost Hybrid was a standout option, delivering 430 horsepower and 570 pound-feet of torque. The F-150 lacked a diesel option, unlike its competitors. The 10-speed automatic transmission performed seamlessly, though the truck could feel wobbly when unladen. The Tremor variant came with a 5.0-litre V8 engine producing 400 horsepower and 410 pound-feet of torque, along with off-road enhancements like a lift and off-road-tuned shocks. The Raptor R variant boasted a 5.2-litre supercharged V8 with 720 horsepower and 640 pound-feet of torque, making it a formidable off-road performer. The Raptor R's suspension upgrades allowed for high-speed desert running, with impressive handling even at triple-digit speeds.
The 2023 GMC Sierra 1500 offered various cab and bed configurations, including regular, double, and crew cabs with different bed lengths. Our test model featured a crew cab with a short bed, providing ample cabin space and storage options. The interior included large storage trays in the doors, multiple spots for water bottles, and a centre console with cup holders and a deep storage compartment. The rear bench folded up for additional storage, and the MultiPro tailgate offered versatile configurations for easy access to the bed. Bed steps in the rear bumper provided convenient access to the cargo area.
The 2024 Ford F-150 continued to excel in its truck capabilities, introducing the Pro Access tailgate with a 20/60/20 split for easier bed access. The tailgate could stop at various angles to avoid obstacles, and the truck featured a rear bumper step and lockable bed storage boxes. The Pro Power Assist allowed for powering accessories and tools, with gas-powered trucks offering a 2.0-kW generator and the PowerBoost hybrid providing 2.4 kW of power. The F-150's towing and hauling capabilities were impressive, with a maximum towing capacity of 6,123 kilograms (13,500 pounds) and a payload capacity of 1,018 kilograms (2,445 pounds) in specific configurations. The hybrid engine offered a towing rating of 5,080 kilograms (11,200 pounds) and a payload of 796 kilograms (1,755 pounds), while the Raptor R prioritized off-road performance over towing capacity.
The 2023 GMC Sierra 1500 featured a 7-inch touchscreen with a carryover infotainment system in the base Pro trim, offering Apple CarPlay and Android Auto compatibility. Other trims received an updated infotainment system with a 13.4-inch touchscreen, wireless Apple CarPlay and Android Auto, and Google-connected apps. The system had a logical layout with large icons and a home button, though it lacked a tuning knob. The Denali Ultimate trim included a wireless charging pad, USB ports, and a wall-style power outlet, though the outlet's placement was less convenient. All trims except the base Pro featured a 12.3-inch digital instrument panel and an available head-up display.
The 2024 Ford F-150 came standard with a 12-inch touchscreen running SYNC 4, offering a quick learning curve and wireless Apple CarPlay and Android Auto. The system included satellite radio, a 5G LTE wireless hotspot, and wireless charging. A 12-inch digital gauge cluster was also standard, with an available head-up display providing information on towing, off-roading, and driving assistance. The F-150 offered Ford Stolen Vehicle Services for enhanced security, and features like Pro Trailer Backup Assist and Smart Hitch tech made towing easier. The truck could back itself up to a trailer coupler automatically, and the Onboard Scale displayed payload weight.
The 2023 GMC Sierra 1500 came standard with forward collision warning, automatic emergency braking, pedestrian detection, lane keep assist, lane departure warning, and GM’s Teen Driver system. Higher trims offered additional features like blind-spot monitoring, rear cross-traffic alert, adaptive cruise control, and a surround-view camera system. The Denali Ultimate trim included GM’s Super Cruise driver assist system for hands-free highway driving. The Sierra's rear headrests could be flipped down for improved visibility, and the rearview camera mirror provided a clear view even at night.
The 2024 Ford F-150 featured the Ford CoPilot 360 suite of driver aids, including automatic emergency braking, blind-spot monitoring, lane-keeping assist, and cross traffic alert. Higher trims offered a 360-degree camera and the Blue Cruise driving-assist system with lane-change assist and lane-repositioning. The NHTSA awarded the F-150 a five-star overall safety rating, with five-star side-crash and frontal-crash ratings. The IIHS gave the F-150 SuperCrew top scores in crashworthiness, though front crash testing revealed potential rear-seat passenger injuries. Seatbelt reminders and child seat anchors received lower ratings.
CarGurus highlights

According to CarGurus experts, the overall rating for 2023 GMC Sierra 1500 is 7.8 out of 10, while the 2024 Ford F-150 scores 8.0 out of 10. Based on these ratings, the 2024 Ford F-150 is the recommended choice, offering a broader range of configurations, advanced technology, and superior safety ratings.
Choose the 2023 GMC Sierra 1500 if:
Shop Now- You prefer a diesel engine option for enhanced towing and torque capabilities.
- You value a more traditional truck interior with straightforward controls.
- You want a versatile tailgate with multiple configurations for easy cargo access.
Choose the 2024 Ford F-150 if:
Shop Now- You seek a wide range of configurations and trim levels to suit your needs.
- You desire advanced technology features like a head-up display and Pro Trailer Backup Assist.
- You prioritize safety with top ratings from NHTSA and IIHS.

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