2023 Toyota RAV4 vs 2024 Volvo XC90

The RAV4 was last revised for 2019, and Toyota takes the if-it-ain’t-broke approach for the new model year, retaining the well-reviewed styling while updating the frequently maligned infotainment system of yesteryear.

This review focuses on the gas-powered RAV4. The RAV4 Hybrid and the plug-in hybrid (PHEV) RAV4 Prime are each covered separately.

When the current-generation XC90 went on sale nearly a decade ago, it marked the Swedish automaker’s pivot from its boxy and boring past to a future defined by design, quality, and technology. Volvo used the XC90’s blueprint throughout its lineup of cars, SUVs, and wagons, building a bridge to its electrified future. Has it overstayed its welcome? Perhaps, and it carries over this year without changes. But having spent a week driving the 2024 XC90 Recharge T8 plug-in hybrid, it remains an appealing choice in the luxury SUV segment.

Verdict: Beautifully styled, inside and out, and offering a range of powertrains that includes a plug-in hybrid variant, the 2024 Volvo XC90 stands out in its field. However, it commands a steep price tag, and its safety tech isn’t as innovative as what you’ll find in some rival SUVs.