What does Car Gurus IMV mean?
3 Answers
In other words it is a comparison to similar cars in your area.
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Seller beware! We are selling a 2007 Toyota Highlander, and CG has one car that is identical to ours in every possible way. The IMV is $2,00 different for the two cars, even though they are 10 miles apart, and virtually identical in every possible way, including miles. HOW ON EARTH can these two cars, nearly identical, be valued by CarGurus at $2,000 different?
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